- Apr 15, 2025
šæThe Secret to Sustainable Growth (and Why Hustling Isnāt It)
- Angela Rivers
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For years, I was striving. Pushing. Achieving.
Itās the culture we live in - work hard, get through the week, then you live your best life at the weekend.
Yes, it can generate impressive results.
But have you noticed how the goalposts just keep moving?
You hit the target at work⦠and the feedback is āgreat, do it again faster and better.ā
Keep chasing.
It's the same at school and itās no wonder burnout is rising and our children are feeling anxious younger and younger.
But hereās what weāve forgotten:
There is a way to grow year after year thatās not just sustainable - but natural and fulfilling.
You already know the formula. You see it every day.
Itās built into the seasons.
The simple, sacred cycle of life.
š§ Letās Name the Resistance
Even when we know thereās a better way⦠itās hard to let go of hustle.
Because our culture tells us that being busy and stressed means weāre important, needed, valuable. Itās how so many people connect - a shared experience of exhaustion, comparison, and pushing beyond our capacity. And in some strange way, it becomes normal. Comfortable, even.
But that constant state of striving keeps us disconnected from ourselves.
It keeps us exhausted, reactive, and distracted.
It robs us of our clarity, our creativity, and our joy.
This seasonal method Iām about to share?
It gives you back control.
It allows you to step off the hamster wheel and live in a way thatās rested, intentional, and purposeful.
And I truly believe if more of us lived this way - valuing ourselves not for how busy we are, but for how aligned we are - weād live in an entirely different world.
Imagine what we could create?
š± Growth Has a Blueprint
When you want to create or achieve something new - anything, from a relationship to a business goal - use this cycle. Let nature guide you.
š Step 1: The Autumn: Review + Release
Before something new can begin, something old must complete.
Just like autumn, this season of your life asks you to harvest what is ripe and good, and let go of the rest.
Take stock of whatās working: the relationships, skills, and insights that serve you. This is a powerful way to build confidence by giving yourself credit for what is true.
Then ask: Whatās ready to be released?
What old stories, patterns, or beliefs no longer need to follow you forward?
This process works for anything - finances, love, career, health. Let it be your starting point. Make space and collect your confidence first!
āļø Step 2: The Winter: Stillness + Recalibration
This is the part most people skip - because hustle culture tells us rest is weakness.
But winter is not nothing. Itās a vital reset and it's when the best ideas come.
This is your space to pause, reflect, and recalibrate.
To sit with yourself in the quiet and listen for what truly wants to emerge next.
Winter might look like:
- Taking a walk
- Having a nap
- Coming off dating apps/ job searches
- Journaling
- Meditating
This is where clarity is born.
This is where aligned ideas arrive.
This is where your nervous system resets and your wisdom gets louder than your fear.
šø Step 3: The Spring: Inspiration + Gentle Emergence
Eventually, something stirs.
An idea. A spark. A gentle pull toward action.
This is spring energy.
You donāt force it - you follow it.
Let the tender shoots emerge. Donāt overthink. Donāt push. Let it grow.
In nature, spring doesnāt arrive in a single moment, it dances with winter. The same is true here. Let it be messy. Let it be nonlinear. Let your momentum build slowly and steadily.
āļø Step 4: The Summer: Aligned Action + Full Expression
Now youāre in motion.
You feel grounded, clear, and confident.
Your energy is aligned, your effort feels meaningful not anxious.
This is the season of aligned action, of purpose, of thriving.
The results may not look exactly how you imagined, but theyāll feel right.
Vibrant. Expansive. Alive.
And when you reach that moment of completion, it's a wonderful moment but it's just one moment in the cycle, equally as valuable as each phase. There's no rush to start again or cling on.
š The Cycle Completes... And Begins Again
Every cycle has an end. Celebrate what youāve created.
Harvest the insights, the wins, the growth.
Even if thereās more to do, celebration is essential - it allows you to pause, rest, and deepen your growth.
Then the cycle starts again.
Back to autumn.
Back to the harvest and the letting go.
š A Vision for a Different Way of Living
Iād love to see a world where we no longer equate stress with success.
Where we honour our own rhythms.
Where weāre not defined by how productive we are but by how fulfilled, rested, and connected we feel.
I imagine a world where more people are living from purpose, not pressure.
From clarity, not chaos.
What would you like to grow with a sustainable rhythm rather than force?